Survey shows 33% of firms don’t monitor what is said about them online

A new survey shows that one third of Irish companies are ignoring their online reputations and not monitoring what is being said about them online.

According to CPL’s latest Employment Market Monitor, 45% of those companies who said they do monitor their online reputations said that they encouraged positive online reviews to drown out any negative postings.

The survey shows that 3.5% of companies said they would try to take down any negative comments, while 17% said they would do nothing.

Only 20% said they would talk to an employee if they made a negative comment.

The survey also reveals that email was cited by 23% of employers as the biggest distraction in the workplace, despite its role in increased productivity. Bosses felt that email was a bigger problem for productivity than mobile phones, texting and social media.

Meanwhile, the monitor also found that employers are aware that 80% of their staff are not taking their full holiday entitlement, despite Ireland having the second lowest annual leave allowances in Europe.

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